Expert Witness Testimony

We have provided high-quality expert testimony and analysis to support litigation and proceedings in:

Direct and Database Marketing
Database Structure/Quality
Telemarketing

The work we have done significantly altered the outcome and has been a major factor in favorable settlements for our clients.

Consulting to Attorneys

During the early stages of a case, DSA consults directly with attorneys to identify key issues. We outline the types of data collection and analyses needed. Our early involvement benefits counsel in identifying possible strengths and weaknesses of a case from an overall business perspective, and in helping to define the approach and critical factors in the discovery process. We also assist counsel in preparing for depositions of opposing witnesses and in developing cross-examination questions.

Conducting Research and Analysis

Managing analyses in complex proceedings is an important aspect of the services we offer. We have experience organizing research efforts and coordinating data analysis. Our specialized database and analysis capabilities provide our clients with a distinct advantage. We are able to collect and analyze relevant data quickly using our state-of-the-art data management skills. We also can use proprietary software to build, manage, and analyze large data sets.

Supporting Expert Witnesses

When more in-depth knowledge of direct marketing, database marketing or database structure/data quality are needed to supplement the knowledge of an expert witness who has most of the credentials and expertise for a given case, we can provide support, coaching and analysis to help make them more effective witnesses.

Preparing Expert Witness Reports

Our consultants write high-quality expert reports which are factual, detailed and provide supporting data and analysis.